Glenn Hull is Vice President of Data Products at The Mortgage Office, where he leads the development of data and AI products for the private lending industry. He joined the company following its acquisition of SFR Analytics, the market intelligence and borrower data platform he co-founded and led as CEO. At SFR Analytics, Glenn helped lenders identify market opportunities, track nationwide lending and investor activity, find verified borrower contacts, and assess borrower experience. Previously, he worked on the data team at Kiavi, focusing on risk analysis, and led growth and marketing at Sundae, a distressed-home marketplace with a private lending arm funding more than $250 million annually.